CVA voting portal goes Live as consumers vote for brands and government institutions delivering real value
Consumers can now vote for brands and government institutions delivering value as the public voting portal for the 2026 Consumers Value Awards (CVA) opens for a landmark 5th edition.
To participate, consumers are expected visit the voting portal: www.consumersvalueawards.com/vote
The opening of the voting portal marks the beginning of the next phase of one of the country’s growing consumer-driven recognition platforms.
It follows a highly engaging nomination phase which attracted over 210 nominations from consumers across multiple sectors of the Nigerian economy, including telecommunications, banking, healthcare, FMCG, transportation, hospitality, retail, technology, and public institutions.
According to Akonte Ekine, Convener of the Consumers Value Awards and Chief Executive Officer of BrandXchange, the initiative continues to provide a platform where consumers can actively influence conversations around value, trust, service delivery, accountability, and customer experience.
Since its inception in 2022, the Consumers Value Awards has steadily evolved from a recognition programme into a broader movement focused on consumer participation and accountability.
Over the last four editions, the platform has recorded more than 800 nominations involving brands, products, services, and public institutions, while attracting over 38,000 consumer votes from individuals seeking to recognize organizations that consistently deliver value.
The awards were established on a simple principle: recognition should not be determined solely in boardrooms or by industry insiders, but by the people who actually use products and services every day.
“We are now enabled and empowered by technology to say it when we see it or feel it,” Ekine stated.
“We live in a world of expression where consumers share their experiences in real time. From moments of excellent service to disappointing encounters, consumers have become active participants in shaping brand reputation. The Consumers Value Awards gives those voices a structured platform to be heard,” he added.
He noted that, the 2026 edition continues to promote a broader conversation around consumer value.
“In today’s economy, consumers are not only asking whether a product is affordable. They are asking whether it is worth it. The conversation is shifting from merely protecting consumers to creating meaningful experiences that justify trust and loyalty.”
A key feature of the initiative remains the Citizens Scorecard, which extends consumer assessment beyond private-sector brands to include government agencies and public institutions.
The inclusion of public institutions recognizes that citizens interact with government services just as frequently as they engage with private-sector organizations.
The organizers emphasized that the conversation is no longer simply about visibility or popularity.
“It is about value. And consumers are now empowered to speak,” Ekine summed.
Do you have a compelling story to tell? Contact us via our email: espinewsng@gmail.com or call/WhatsApp on 08032519246.
