Oke Umurhohwo bags award for Strategic Brand Leadership & Transformation Marketing 2026
By Amechi Obiakpu
Marketing and business leader, Oke Umurhohwo has been conferred with the award for Strategic Brand Leadership & Transformation Marketing at the 4th edition of MediaConsortium Conference and Awards held on Friday, September 18, 2026 at the Lagos Chambers of Commerce and Industry (LCCI), Alausa, Ikeja, Lagos.
Umurhohwo who has an extensive experience spanning telecommunications, consumer technology, fintech and media, was recognized in the award category which identifies executive leadership driving measurable growth, digital touchpoint refreshes, and brand repositioning.
His track record in brand building, integrated marketing communications, go-to-market strategy, partnerships and consumer engagement across Nigeria and West Africa stood him out as the best recipient for the award.
He currently serves as Marketing Director at StarTimes Nigeria, where he leads the company’s marketing strategy across its pay-TV, entertainment, sports and emerging business portfolios. As a member of the company’s management team, his responsibilities extend beyond brand communications into commercial strategy, consumer growth, partnerships and initiatives aimed at strengthening StarTimes’ position within Nigeria’s rapidly changing media and entertainment market.
Before joining StarTimes, Oke served as Head of Marketing at Zap Africa, a technology company operating in the digital asset ecosystem. Prior to that, he spent over eight years with itel Mobile (Transsion Holdings), rising from Digital Marketing supervisor to Marketing Manager for West Africa. In that role, he led major product launches and integrated campaigns, developed strategic partnerships with brands including Google, MTN and Airtel, and managed marketing initiatives across multiple West African markets.
His experience has given him a distinctive perspective on marketing to Africa’s increasingly informed and value-conscious consumer, from building and selling mass-market technology products to competing for consumers’ attention and discretionary spending in the entertainment industry.
Oke holds a B.Sc. in Marine Biology, Masters degree in Environmental Management and Masters of Business Administration (Marketing Major) all from the University of Lagos. Beyond corporate marketing, he is an entrepreneur and community development advocate, with interests spanning communications, sports development and social impact.
*Photo shows Oke Umurhohwo being conferred with an award.
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