Brands

  Focus will shift on “Repositioning the Marketing Communications Industry for the Next Frontier,” when the country’s advertising and marketing communications ecosystem gather at the 2026 National Advertising Conference (NAC). The industry’s flagship annual gathering scheduled to hold from 11th to 13th November 2026 in Abuja, will bring together leading…

  More than 60,000 children across 100 primary schools in Lagos State recovered over 1 million used MILO wrappers through the MILO Elevate Recycling Initiative to mark World Environment Day 2026. The  Initiative combined sustainability education with a school-based recycling  competition. In addition to the collection of used wrappers, the…

  George Isitua-Onukwu has been appointed the Chief Executive Officer of TBWA\Concept Unit, a Lagos-based creative agency within the TBWA Worldwide network. He succeeds Kelechi Nwosu, whose leadership established TBWA\Concept Unit as one of Nigeria’s most respected creative agencies, known for bold work like the Proudly Made in Aba campaign…

Seasoning giant, MAGGI engaged stakeholders across its value chain through a series of immersive experiences designed to deepen understanding of the journey from ingredients to table. The event, which was part of activities marking World Food Safety Day, reinforces the collective responsibility required to uphold food quality and safety. The…

A new campaign designed to bring families and friends together through unforgettable football moments and immersive viewing experiences LG Electronics has announced the launch of a compelling new campaign that redefines how football is experienced at home. Designed to capture the excitement of the season, the initiative transforms everyday living…

The President of the National Institute of Marketing of Nigeria (NIMN), Dr  Bolajoko Bayo-Ajayi and Yinka Opadere, Head of Digital at Globacom Nigeria will lead discussion at the 2026 MediaConsortium Conference and Awards (MCCA) According to the organisers, Dr. Bolajoko will deliver the keynote address while Yinka Opadere is the…

The Advertising Regulatory Council of Nigeria (ARCON) has called on stakeholders in the political space including advertising agencies and media owners to exercise caution when flighting advertising messages as it is illegal to expose unapproved advert. This is as political campaign activities and voters education have commenced in earnest towards…

  LG Electronics Nigeria (LG) has announced the upcoming launch of Make Life Good, a heartwarming original reality series produced in partnership with MultiChoice. Debuting on 13 June on Africa Magic, the series shifts the traditional advertising narrative to focus on the powerful, real-life human connections enabled by technology within the…

The former President of the African Public Relations Association and Lead Partner, CMC Connect LLP, Yomi Badejo Okusanya; Emeka Oparah, Vice President, Corporate Communications, Airtel Africa and Yushau A. Shuaib, Founder and Chief Executive Officer, Image Merchants Promotion Limited, publishers of PRNigeria and Economic Confidential are among six respected professionals…

  By Amechi Obiakpu Leading FMCG brand, Checkers Custard has emerged Consumer Value Brand of the Year 2026. The pudding brand was adjudged winner at the 2nd edition of The Brand Handlers Summit, held Friday, June 5, 2026 at the Sheba Center, Maryland, Lagos. The event under the theme: “Marketing The New Africa:…