Brands
Igniting the Future of Marketing and Commerce in Africa, the AMTEC example
The Africa Marketing Technology and E-Commerce Conference (AMTEC) 2024 was recently concluded amidst an electrifying atmosphere of innovation and collaboration. The event held at the prestigious Landmark Event Centre in Victoria Island, on Friday, May 31st, had in attendance, industry leaders, visionary entrepreneurs, and digital pioneers who converged for this…
Read More »Nestlé Nigeria, CBilL Plant 1,000 Trees
In commemoration with the World Environment Day 2024, employees from Nestle Nigeria teamed up with volunteers from the Convention for Business Integrity Innovations Nigeria Limited (CBiIL) to plant 1,000 trees at the company’s Dairy Demonstration Farm in the Paikon-Kore grazing reserve. The move, is aimed at enhancing climate resilience.…
Read More »CVA 2024 voting closes June 30 as consumers engage in last minute rush
Consumers show their loyalty for their preferred Brands in the ongoing voting for brands based on market experiences that is scheduled to close on June 30 2024. In over 40 categories listed based on consumers nomination, Brands are contending for the top spots based on consumer preference. The ongoing voting…
Read More »Insight Publicis, The Hook and Algorithm Media to drive Airtel brand communications from July 1
Telecommunications service provider, Airtel Nigeria on Saturday announced Insight Publicis, The Hook and Algorithm Media as the new marketing communications consulting agencies to manage the brand’s communications with effect from July 1, 2024. A statement signed by Femi Adeniran, Airtel’s Director, Corporate Communications and CSR stated that the…
Read More »Moniepoint relaunches personal banking program to enrich customers
Moniepoint MFB, Africa’s fastest-growing financial institution according to the Financial Times, has relaunched its personal banking referral program to enrich its customers as they enjoy the Moniepoint experience with family and friends. The referral program is designed to reward users every time their friends or family perform a transaction…
Read More »Newly rebranded Tulivu: A 101 for fragrance enthusiasts
Introverts, more than others, understand the importance of making their homes into safe havens; they will go through extra lengths for an added touch of comfort. This is particularly important as they spend an extended period of their lives soaking up the warmth of home—these are the people who are…
Read More »Dentsu Creative Nigeria wins Advertising Agency of the Year at 2024 Pitcher
Dentsu Creative Nigeria emerged as the Advertising Agency of the Year at the highly competitive 2024 Pitcher Festival of Creativity. This is as MediaFuse-Dentsu Nigeria’s divisions went home with a cumulative 60 awards and medals across various categories at the festival whose results were announced virtually. MediaFuse-Dentsu Nigeria’s dominance spanned the entire creative spectrum,…
Read More »Children’s Day: Golden Penny takes celebration to Lagos, Ibadan, Abuja
Golden Penny, the leading food brand from Flour Mills of Nigeria, is taking the celebration train to kids in Abuja, Lagos, and Ibadan on the 25th, 26th, and 27th of May, 2024, in commemoration of this year’s Children’s Day celebration. The special event will kick off in Abuja at…
Read More »Stakeholders advocate friendly regulation, public-private collaboration
Stakeholders in the marketing industry have urged the federal government and its agencies involved in advertising regulations to always engage players in the industry before creating policies and regulations. They said this is necessary to ensure friendly regulation as it would have captured the concerns of all and sundry as…
Read More »ADVAN elects new executives
The Advertisers Association of Nigeria (ADVAN) had it’s Annual General Meeting (AGM) May 10, 2024, whereafter new executives were elected to steer the affairs of the association for the next two years. Osamede Uwubanmwen, Commercial Director, Biogenerics Nigeria Limited returned as President for a second term; Yusuf Murtala, Marketing Director,…
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