Insight Publicis, The Hook and Algorithm Media to drive Airtel brand communications from July 1
Telecommunications service provider, Airtel Nigeria on Saturday announced Insight Publicis, The Hook and Algorithm Media as the new marketing communications consulting agencies to manage the brand’s communications with effect from July 1, 2024.
A statement signed by Femi Adeniran, Airtel’s Director, Corporate Communications and CSR stated that the agencies were appointed after a rigorous pitch process adding that, they will collaborate with the internal teams to drive Airtel brand communications.
“Insight Publicis and The Hook were successful with their RFPs and have been appointed as advertising agencies while Algorithm Media has been charged with the responsibility for media strategy, planning and buying as well as digital marketing,” the statement reads, adding that: “MediaTrak Limited remains the media monitoring agency for Airtel Nigeria”.
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