5th Consumer Value Awards moves to final stage as voting ends
The 5th Consumers Value Awards (CVA) has entered it’s final stage following the conclusion of the voting process.
The voting process according to the organiser, is one of the significant chapter in Nigeria’s foremost consumer-driven platform for recognising brands and public institutions that consistently deliver value.
Akonte Ekine, Convener of the Consumers Value Awards, described the response from consumers as another strong affirmation of the growing importance of consumer participation in shaping brand excellence.
“Every vote represents a consumer’s experience, confidence and expectation. The conclusion of voting is not the end of the process; it is the beginning of the most critical phase, where every vote is carefully verified to preserve the integrity of the awards.”
Ekine emphasised that, the Consumers Value Awards has continued to distinguish itself by placing consumers, not industry panels, at the centre of the recognition process.
“Consumers are the ultimate judges of value. They interact with brands every day and are best positioned to determine which organisations consistently deliver on their promises. Their collective voice gives these awards their credibility and significance.”
And, with voting now concluded, Ekine noted that, the CVA Secretariat has commenced the verification and validation of all votes to ensure accuracy, transparency and fairness before the final results are confirmed.
“The next stage of the process will include the preparation and dispatch of official notification letters to the brands and institutions that emerged successful in their respective categories.
“Receiving an official letter from the Consumers Value Awards is more than an invitation to an event. It is confirmation that Nigerian consumers have recognised a brand’s commitment to quality, service, innovation and trust,” Ekine added in a statement.
This year’s edition holds special significance as it marks the fifth anniversary of the Consumers Value Awards, a milestone that reflects the steady growth of consumer participation and the increasing relevance of consumer opinion in the Nigerian marketplace.
The winners of the fifth edition will be celebrated at the Consumers Value Awards Ceremony on Wednesday, September 23, 2026, where business leaders, regulators, marketing professionals, corporate communicators, consumer advocates and other stakeholders will gather to recognise excellence as determined by Nigerian consumers.
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