Brands
Survey reveals perception gap in Nigerian banking industry
A recent survey has revealed that there is a perception gap in the Nigeria’s banking industry. The survey conducted nationwide by the Strategy & Intelligence Service unit of Nigeria`s leading Perception Consulting firm CMC Connect LLP revealed that some of the banks adverts in Nigeria are misleading. They make some…
Read More »Airtel Africa launches new data centre business
Nxtra by Airtel, a new data centre business has been launched by Airtel Africa, one of the leading internet service providers. The Telco says, Nxtra by Airtel (“Nxtra”), is a new data centre business founded on a commitment to meet the continent’s growing needs for trusted, and sustainable data centre…
Read More »Uganda Vs Nigeria Story, His Excellency, the President, must hear this
Your Excellency Sir, I write to commend you on your activities of drawing attention to the country in your quest to revive the economic challenges. In line with what you are doing, I want to draw your attention to the National Advertising Conference scheduled to hold between December 7…
Read More »Organisers set to announce winners, finalists in Nestle Media Award
With an impressive 118 entries received ahead the Nestlé Media Awards 2023, Nestle is set to announce winners/finalists in this year’ event. The beverage giant said in a statement that highly anticipated Nestlé Nigeria Media Awards 2023 promises to be an exciting edition as it received entries from a broad…
Read More »Sanwo-Olu, Aliyu, Oyerinde to grace Nigeria Brands Week, Dec 15
The Executive Governor, Lagos State, Babajide Sanwo-Olu, Dr. Ramatu Tijjani Aliyu, Hon. Minister of state FCT and Adewale Oyerinde, Director General, NECA, are among the special guests of honour expected to grace this year’s Nigeria Brands week slated for December 15 2023. The event with the theme: “Positioning Nigerian Brands…
Read More »Ajufo, Adeyinka, Nwagwu, others to get Marketing Space Award
Some outstanding practitioners in the Integrated Marketing Communications space have been penned to receive the Marketing Space Awards as part of effort to celebrate the 9th anniversary of the brands and advertising focused magazine. Of those to be honoured are Mr. Emmanuel Ajufo, CEO, Opportunity To See who is expected…
Read More »Unity Bank, Cashtoken to reward customers with millions
A patronage reward product that will see customers of Unity Bank win millions of Naira has been launched by Unity Bank and Cashtoken. The reward campaign is a partnership between Unity Bank and Cashtoken and will see customers of the former win millions of Naira in cash rewards, guaranteed instant…
Read More »Report projects a fall in Pay-TV penetration in 2024
A new projection has revealed a fall in global Pay-TV penetration for the first time in 2024. The projection by Ampere Analysis indicated that the number of pay-TV subscriptions relative to the number of households is expected to peak at 60.3% in this year’s fourth quarter before declining by nearly…
Read More »AMEC Measurement Month beams on Marketing, PR as P+ Measurement Services to host event
For the seventh consecutive year, P+ Measurement Services, a leading media intelligence consultancy, will be hosting the prestigious AMEC Measurement Month. The agency which made this announcement in a statement said, this year’s highly anticipated event will delve into the critical theme of “Influencer Marketing and PR: Analyzing the Role…
Read More »Airtel, media in interactive rountable
Airtel recently host some selected editors in a Media Roundtable as part of its effort of strengthening media ties. The interactive event provide media stakeholders an opportunity to interact with key leaders at Airtel Nigeria and discuss the latest developments within the business. The event, held on Thursday, 16th…
Read More »
