Brands

  Former Chairman of the Advertising Practitioners Council of Nigeria (APCON), now Advertising Regulatory Council of Nigeria (ARCON), Lou Akinwunmi, has said that the practice of advertising has changed and has led to a fusion of the different functions of marketing communication. Lolu, who was speaking during his appearance on…

9mobile, Nigeria’s telecommunications company has officially rebranded to T2. According to report, the unveiling of the new identity took place recently at the Eko Convention Centre in Lagos while the change of name comes a year after LH Telecommunication Limited acquired a majority stake in the network provider, securing a…

Airtel Nigeria has launched Airtel Assist, a WhatsApp-based self-service chatbot designed to offer real-time support to millions of the network’s customers. This move is a bold step in the telecommunications service provider digital transformation and quality of service drive. Built to meet the growing needs of today’s digital consumer, Airtel…

Temitope Joseph (TJ), Director of Brand Strategy at Dentsu Creative Nigeria, has issued a rallying call for Africa’s creative industry to claim its rightful place on the world stage following his participation at the 2025 Cannes Lions International Festival of Creativity. Speaking during latest dentsu SSA Wisdom Series episode titled,…

Nestlé Nigeria has introduced new clear caps across its Pure Life bottled water range to boost recyclability. The clear caps, first introduced with the launch of the 33cl Nestlé Pure Life bottles, now feature on all bottle sizes, excluding Nestlé Pure Life Protect. By eliminating the traditional blue color pigmentation,…

  Over 200 brands and federal agencies have been listed for consumer votes as voting portal for the prestigious Consumers Value Awards (CVA) 2025 officially opens. According to the organiser, the portal will remain open for 60 days and will close on October 5, 2025, providing ample time for consumers…

    LG Electronics has turned up the volume in more ways than one. In a show of true creative synergy, LG unveiled its brand-new line of Bluetooth speakers — the “xboom by will.i.am.” This launch isn’t just about new gadgets. It’s the beginning of a bold chapter for LG’s…

Organisers of the Nigerian Marketing Awards (NMA) has fixed August 15, 2025 for entries into the 2025 edition. The NMA, is the nation’s most prestigious celebration of marketing excellence. This year’s awards are guided by the powerful and timely theme, “Driving Impact, Inspiring Change,” a mission that underscores the crucial…

July 26, 2025 will remain memory for a long time for Ngwo Park in Uwani, Enugu, as Golden Penny Food Festival transformed the into a haven of flavour, music, and shared joy. With reverberating energy, strong laughter, and the aroma of rich, steaming delicacies filling the air, the One-Day event…

  YouTube now allows the use of profanity in the beginning of a video, allowing creators more freedom to swear — and to monetize their content. Mediapost reports that, YouTube has changed its ad revenue policies to allow the “Use of stronger profanity (e.g. f*ck) in the first 7 seconds…