NB ‘spices-up’ Star Music Trek with football
Music and football lovers will have a full package of fun, following the reinvented nation-wide musical concert tour, Star Music The Trek.
Brewery giant, Nigerian Breweries, sponsors of the annual event said the move will be a pleasant surprise to fans and consumers around the world.
The hitherto music-only show will now give way to a new initiative called Star Music The Fusion: a union of music and football.
The platform will see music artistes, football legends and DJs compete in teams named after the brand’s partnered clubs; Manchester City, Real Madrid, PSG, Juventus, Barcelona and Arsenal.
Just like Star Music The Trek, it will host concerts in various cities across Nigeria. Playing on the success of the foremost nationwide tour, Star Music The Fusion will take the biggest artistes and football legends in Nigeria across the country in hopes of a team winning the competition.
The winning team will together with a group of select consumers visit the stadium of the team they represent to watch a football match live.
Speaking on the new platform, Portfolio Manager, National Premium, Nigerian Breweries Plc, Tokunbo Adodo stated: “It’s always frightening going into something new but we’re quite certain that the feats Star Music The Trek achieved will be inherited by Star Music The Fusion as it has all of its elements and more with the football blend. We can’t wait for Nigerians to experience the new platform as we’re sure it will be a massive success”.
