Brands
Nestle Nigeria launches new sustainable packaging for Golden Morn
Iconic breakfast cereal, Golden Morn, now wears a new look following the launch of a sustainable packaging for the brand. According to a statement from Nestle Nigeria, the move underscores the brand’s dedication to providing nutritious food while championing environmental responsibility. This significant update reflects Golden Morn’s over three-decade legacy…
Read More »Verve Goodlife Promo 5.0 promises customers gifts, exclusive benefits
From August 15, 2024, to December 31, 2024, Verve cardholders will enjoy inciting gifts and exclusive benefits at the Verve Good Life Promo 5.0. Verve, Africa’s largest domestic payments card and token brand, made the announcement to herald the launch of the highly anticipated 5th edition of the promo. During the…
Read More »MediaConsortium Conference to help brands tackle economic headwinds
By Elvis Eromosele In today’s economic landscape, uncertainty and volatility have become the norm. Businesses and consumers find themselves trying to navigate uncharted waters, particularly in Nigeria, which is grappling with economic instability, fluctuating inflation rates, and shifting consumer behaviours. Navigating these challenges requires a strategic approach that addresses immediate…
Read More »Fun, laughter as Golden Penny Soup Festival 2.0 heats up Ibadan
Fun, laughter and excitements enveloped the Ibadan Recreation Club, venue of the Golden Penny Soup Festival 2.0. Held July 27, 2024, according to a statement, the event attracted over 8,000 attendees, who gathered in their number to feel the culinary heat. Sponsored by Golden Penny Semovita – My Soup’s first…
Read More »Nokia partners with Swisscom to improve emergency responses with drone service
A partnership agreement has been entered into between Nokia and Swisscom to deploy a drones network across Switzerland to improve emergency responses and infrastructure inspection, a joint statement said on Thursday. The Finnish telecom gear maker will supply 300 un-manned vehicles that mobile provider Swisscom will operate through a…
Read More »TeonEngine launches TeonSuites to strengthen marketing success
TeonEngine has launched TEONSUITES an innovative integrated marketing suite aimed at providing seamless marketing, communication, and business development solutions to help brands boost their operation. This development is to empower brands, businesses, and agencies at every stage of their marketing journey, Marketing Technology company. Speaking during the launch held…
Read More »Edward Israel-Ayide makes Top 50 PR Power list
Public Relations expert and Founder, Carpe Diem Solution, a Lagos based public relations agency, Edward Israel-Ayide, has joined 49 others in the Top 50 influential PR professionals 2024 Power list. The event organized by the GLG Communications spotlights select change-makers, emerging voices, and community builders within the PR industry…
Read More »Lanre Adisa elected AAAN President
The baton of leadership of Advertising Agencies Association of Nigeria (AAAN), has fallen on Lanre Adisa, the founder and Chief Creative Officer of Noah’s Ark Communications, following the completion of Steve Babaeko’s. Adisa, who runs one of the leading creative agencies in the country was elected president of AAAN, the…
Read More »ARCON vs Meta: Lawsuit withdrawal is not retreat says Fadolapo
Advertising Regulatory Council of Nigeria (ARCON)’s decision to withdraw the lawsuit against Meta has been described as a tactical development rather than retreat. ARCON Director General, Dr. Olalekan Fadolapo, said this in response to enquiry on the regulatory authority’s lawsuit withdrawal against social media giant Meta Platforms Incorporated. According to…
Read More »Building Trust in the Era of Misinformation: The Role of Ethics in Public Relations
By David Odimegwu In the fast-paced world of modern communication, misinformation can spread with alarming speed, leaving confusion and distrust in its wake. As a PR practitioner, I have witnessed the challenges this era of misinformation presents and the vital role communication ethics play in navigating these turbulent waters. Public…
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