Brands
Providing a platform for original African stories to thrive- the GOtv example
Africans have relied on storytelling to pass their message from one generation to another. For many years, storytelling has been a cornerstone of African culture, serving as a powerful tool for answering questions, passing down history, and imparting timeless lessons. What began as oral narration to preserve culture…
Read More »British Council hosts over 100 guests to celebrate 80 years of impact in Nigeria
Over a hundred guests gathered at the Ikoyi, Lagos office British Council on November 7, 2024, to celebrate the Council’s 80th anniversary. The guests include beneficiaries, staff and partners drawn from the public and private sectors to honour eight decades of the British Council’s contributions to Nigeria’s educational and cultural…
Read More »HASG to hold webinar on “The Impact of AI on Marketing Communications” on Nov 8
By Amechi Obiakpu The Heads of Advertising Sectoral Group, (HASG) is set to hold a webinar on the theme: “The Impact of AI on Marketing Communications,” on Friday, November 8, 2024 by 11am. The event which is the first of the series will hold quarterly as part of activities geared towards…
Read More »Nestle Nigeria opens entries into scholarship program
As part of its commitment to empowering the next generation of leaders, Nestle Nigeria, has opened entries for its annual scholarship program. Aimed at high-achieving senior secondary and tertiary students pursuing studies in Science and Technology, this scholarship empowers and supports students in communities surrounding Nestlé operations. Since launching the…
Read More »Airtel Nigeria unveils new home broadband TV commercials
Airtel Nigeria has unveiled its latest television campaign for its Home Broadband suite of products, which are designed to empower Nigerians to experience seamless and limitless internet connectivity. The campaign, launched at an exclusive private screening held at Ebonylife Place in Lagos, on Tuesday, 5th November 2024, featured a flagship…
Read More »BUA Foods emerges first Nigerian business to win AABLA Company of the Year Award
BUA Foods Plc, manufacturers of IRS Pasta, BUA Sugar, IRS Flour, and BUA Rice, has emerged as the 2024 Company of the Year at the prestigious CNBC’s Africa All Africa Business Leaders Awards (AABLA) held in South Africa. This historic win makes BUA Foods the first Nigerian organisation to win…
Read More »LG’s brand reinvention: A global success story
LG Electronics (LG) has made significant strides in the global market with its innovative brand strategies, earning its place as a top global brand. On October 10, LG was ranked 97th with a brand value of approximately USD 6.5 billion in the Best Global Brands 2024 report by…
Read More »mediaReach OMD launches The Red Room at National Advertising Conference 2024
mediaReach OMD, the premier media agency in West Africa, is proud to announce the launch of the OMD Red Room at the National Advertising Conference 2024, scheduled for November 13th to 15th at the Abuja Continental Hotel. According to a statement, The Red Room will function as a…
Read More »BUA Foods report shows 82% rise in gross profit
BUA Foods Plc, makers of BUA Sugar, BUA Rice, IRS Flour, IRS Pasta, and IRS Semolina, has released its unaudited financial results for the nine months ended September 2024, marking a year-on-year performance leap. The company’s revenue for the nine-month period grew by 104% to N1.07 Trillion, a…
Read More »Nestle Nigeria unveils new Maggi Chicken flavour
MAGGI Chicken flavour seasoning cubes have been relaunched with a refreshing blend of spices including onion, turmeric and celery and a boosted Chicken flavour to delight even more Nigerian consumers. It is also now available in double-cubes for double the convenience which also translates into reduced packaging materials. This…
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