Brands

In commemoration of the 2024 International Widows’ Day, Abdul Samad Rabiu Initiative for Africa (ASR Africa), on Wednesday, June 12, 2024, donated BUA Foods products as a palliative to widows. The event held at the International Women Society’s (IWS) Skill Acquisition Centre in Lagos brought smiles at the faces of…

Nigeria’s advertising industry is currently valued at N605.2b, indicating a huge contribution to the country’s GDP, a new report has revealed. The report commissioned by the Advertising Regulatory Council of Nigeria (ARCON) and funded by various industry associations was carried out by PricewaterhouseCoopers (PwC) and presented to stakeholders Tuesday at…

The Africa Marketing Technology and E-Commerce Conference (AMTEC) 2024 was recently concluded amidst an electrifying atmosphere of innovation and collaboration. The event held at the prestigious Landmark Event Centre in Victoria Island, on Friday, May 31st, had in attendance, industry leaders, visionary entrepreneurs, and digital pioneers who converged for this…

  In commemoration with the World Environment Day 2024, employees from Nestle Nigeria teamed up with volunteers from the Convention for Business Integrity Innovations Nigeria Limited (CBiIL) to plant 1,000 trees at the company’s Dairy Demonstration Farm in the Paikon-Kore grazing reserve. The move, is aimed at enhancing climate resilience.…

Consumers show their loyalty for their preferred Brands in the ongoing voting for brands based on market experiences that is scheduled to close on June 30 2024. In over 40 categories listed based on consumers nomination, Brands are contending for the top spots based on consumer preference. The ongoing voting…

    Telecommunications service provider, Airtel Nigeria on Saturday announced Insight Publicis, The Hook and Algorithm Media as the new marketing communications consulting agencies to manage the brand’s communications with effect from July 1, 2024. A statement signed by Femi Adeniran, Airtel’s Director, Corporate Communications and CSR stated that the…

  Moniepoint MFB, Africa’s fastest-growing financial institution according to the Financial Times, has relaunched its personal banking referral program to enrich its customers as they enjoy the Moniepoint experience with family and friends. The referral program is designed to reward users every time their friends or family perform a transaction…

Introverts, more than others, understand the importance of making their homes into safe havens; they will go through extra lengths for an added touch of comfort. This is particularly important as they spend an extended period of their lives soaking up the warmth of home—these are the people who are…

Dentsu Creative Nigeria emerged as the Advertising Agency of the Year at the highly competitive 2024 Pitcher Festival of Creativity. This is as MediaFuse-Dentsu Nigeria’s divisions went home with a cumulative 60 awards and medals across various categories at the festival whose results were announced virtually. MediaFuse-Dentsu Nigeria’s dominance spanned the entire creative spectrum,…

  Golden Penny, the leading food brand from Flour Mills of Nigeria, is taking the celebration train to kids in Abuja, Lagos, and Ibadan on the 25th, 26th, and 27th of May, 2024, in commemoration of this year’s Children’s Day celebration. The special event will kick off in Abuja at…