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Airtel, CrimsonBow Initiative boost sickle cell awareness

L-R: Head, Public Relations, Airtel Nigeria, Sam Adeoye; Finance Director, CrimsonBow Initiative, Bolaniran Deji-Adeyale; Regional Operations Director (Lagos Region), Airtel Nigeria, Peter Francis; Founder and CEO, CrimsonBow Initiative, Timi Edwin; Chief Commercial Officer, Airtel Nigeria, Femi Oshinlaja; Head, CSR, Airtel Nigeria, Chioma Okolie; and Director of Strategy and Partnerships, CrimsonBow Initiative, Adebola Adedeji; during a Sickle Cell Awareness event sponsored by Airtel, in commemoration of World Sickle Cell Day, at Dansol Primary School, Ikeja, on Saturday, 22nd June, 2024.

In commemoration of this year’s World Sickle Cell Day, Airtel Nigeria partnered with the CrimsonBow Sickle Cell Initiative to host a well-attended sickle cell awareness and clinic on Saturday, 22nd June 2024, at Dansol Primary School, Ikeja, Lagos.

The event which aimed at improving sickle cell education and supporting individuals living with sickle cell disease, featured free counselling for sickle cell patients, free medical testing, drug dispensing, and sensitization sessions to educate the public about the sickle cell disease. Through the partnership, much-needed support and resources were provided to affected individuals while promoting early detection and proper management of the condition.

Chief Commercial Officer, Airtel Nigeria, Femi Oshinlaja, said Airtel’s dedication to good health as part of the telecommunication company’s Corporate Social Responsibility (CSR) goals, necessitated the telco’s involvement in the initiative.

He noted that, the goal of this partnership was to provide crucial support to individuals living with sickle cell disease and to help raise awareness about the condition. “Through this partnership, we strongly hope to make a positive impact on the lives of those affected,” he said.

Speaking at the event, Founder and Chief Executive Officer, CrimsonBow Sickle Cell Initiative, Timi Edwin, “This partnership with Airtel Nigeria allows us to extend our reach and provide essential services to more individuals living with sickle cell disease. We appreciate Airtel Nigeria for their support in making this event possible.”

Airtel Nigeria has continued to reinforce its position as an organization committed to the well-being of the society through various corporate social responsibility initiatives. Asides initiative partnerships like this to combat the challenges faced by individuals living with sickle cell disease, they continue to make strides under several CSR initiatives, contributing to the overall effort to enhance the general wellness of Nigerians.

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