Home Business Watch The new Mercedes-Benz E-Class, innovation at its finest
Business Watch - March 1, 2017

The new Mercedes-Benz E-Class, innovation at its finest

The new Mercedes-Benz E-Class, innovation at its finest
Photo shows the interior of the new E-Class

The E-Class is the core of the Mercedes-Benz brand and in the past has repeatedly redefined the standards in the business-class segment.

Fresh in the country, through Weststar Associates, the sole authorised distributors of Mercedes-Benz products in Nigeria, the New E-Class carries this tradition into the future with a wealth of top-class innovations. The new E-Class takes another major step towards fully autonomous driving.

In addition, it enhances efficiency, safety and comfort, reduces the stress level when driving and intensifies the motoring pleasure,” says Prof Dr Thomas Weber, Member of the Board of Management of Daimler AG, responsible for Group Research and Mercedes-Benz Cars Development.

The new E-Class is sophisticated, confidently stylish and sporty. Compared with its predecessor, its wheelbase length has grown by 65 millimetres (2939/2874), its overall length by 43 millimetres (4923/4880). Its design displays hallmark Mercedes-Benz saloon proportions. The elongated bonnet coupled with a coupé-esque roof flowing into a sensual, broad-shouldered tail end creates an exciting silhouette. The powerfully extended vehicle body is characterised by short overhangs, a long wheelbase, large wheels and taut well-defined flanks displaying a fresh, stylish and dynamic interpretation of the feature line. All of which allows the E-Class to deliver the perfect take on the Mercedes-Benz design philosophy: Sensual Purity.

A powerfully designed front end underlines the status the business-class saloon aspires to, boasting a different look for each design and equipment line. The base version features the classic Mercedes radiator grille with the star on the bonnet, as does the EXCLUSIVE line – albeit in an even more elaborate fashion.

The AVANTGARDE and AMG Line models are identifiable by the sports radiator grille with a large Mercedes star as its centrepiece. Each of the radiator grille designs lends the E-Class a distinct character, offering a unique degree of diversity that makes each different model stand out.

At the rear end, broad shoulders above the rear wheel arches lend the E-Class its unmistakably powerful character. Single-piece tail lights featuring a two-bar design framed by the vehicle body clearly identify the E-Class as a new member of the Mercedes saloon family. Optionally available rear lights provide an additional highlight reminiscent of stardust, the Milky Way or the glow of a jet engine. This “stardust effect” is created by innovative reflector technology with a specially configured surface structure for the tail lights and is making its debut appearance on the new E-Class.

The interior of the new E-Class embodies the synthesis of emotion and intelligence, poles that are defined by the Mercedes-Benz design philosophy – distinct forms with a sensual flow to them. Optional extras include two next-generation high-resolution displays, each with a wide screen diagonal of 12.3 inches – a first in this segment.

Beneath their shared glass cover, the two displays visually conflate into a wide-screen cockpit that seems to be hovering in thin air, creating a central element that emphasises the horizontal orientation of the interior design. As the instrument cluster, this wide-screen cockpit contains a large display with virtual instruments in the direct field of vision of the driver as well as a central display above the centre console. The driver can choose between three different styles to select their preferred design for the wide-screen instrument cluster:  “Classic”, “Sport” and “Progressive”.

The new E-Class boast of high-quality materials in the interior style; they include open-pore woods, wood in a yachting look with flowing lines as a contemporary interpretation of inlaid wood and a novel metal fabric.

The use of authentic materials is continued in the leather-covered doors and the beltline for selected lines. Another Mercedes hallmark clearly in evidence is the high-quality look and feel created through meticulous attention to detail and craftsmanship.

The interior lighting makes exclusive use of durable, energy-saving LED technology. The same applies to the enhanced ambient lighting included in the lines. With 64 colours, it offers a host of possibilities for personalisation. It adds touches of light, for example, to the trim parts, central display, front stowage facility on the centre console, handle recesses, door pockets, front and rear footwells, overhead console, and tweeters (if the vehicle is equipped with the Burmester® high-end 3D surround sound system).

It comes with a choice of engines at market launch: the E 200 with a four-cylinder petrol engine and the E 220 d with an all-new four-cylinder diesel engine.

Further model variants added to the range after the market launch, including the ‘E 350 e’ featuring hybrid technology.

The suspension on the new E-Class offers agile driving pleasure on twisting roads as well as the highest level of ride comfort in this segment.

Aerodynamic performance is one of the main reasons behind the outstanding efficiency of the new E-Class. Here the E-Class raises the benchmark with a record-breaking drag coefficient (cd value) of 0.23. To achieve this, the aerodynamics experts had to optimise numerous details and implement new ideas.

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