Home Brands IMC space mourns as Marketing Edge Publisher, John Ajayi passes on
Brands - December 10, 2025

IMC space mourns as Marketing Edge Publisher, John Ajayi passes on

The Integrated Marketing Communications Space (IMC) has been thrown into mourning following the the passing of John Ajayi, the Founder and Publisher of Marketing Edge, Nigeria’s leading brand and marketing communications publication.

The death of Mr. Ajayi, a towering figure in the nation’s media and integrated marketing communications landscape, was announced this morning.

A respected journalist, who was widely regarded as a pioneer of brand journalism in Nigeria, Mr. Ajayi dedicated his career to elevating industry standards, promoting ethical practice and creating platforms that spotlighted excellence and innovation.

Under his leadership, Marketing Edge evolved into an authoritative and trusted source of insight, analysis and thought leadership, impacting practitioners, institutions and the wider business community.

‎Speaking on behalf of the family, Hon. Oluwadamilare Ajayi, the Executive Chairman, ‎Gbonyin Local Government, Alsegba, Ekiti State, described the loss as a devastating blow to Marketing Edge and to the industry at large.

‎Mr. Ajayi left behind an enduring legacy, one built on integrity, excellence, and a lifelong devotion to advancing the profession he loved.

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