Home Brands FPL strengthens industry support for NAC 2026 as platinum partner
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FPL strengthens industry support for NAC 2026 as platinum partner

Leading Nigerian out-of-home media company, Four Pulley Limited, has thrown it’s weight behind  the National Advertising Conference (NAC) 2026 as a Platinum Partner.

This action further strengthens the growing industry support for the conference scheduled to hold in Abuja from November 11 to 13, 2026.

The partnership brings together two organisations committed to advancing innovation, collaboration and growth within Nigeria’s marketing communications industry, at a time when technology, artificial intelligence, data, digital media and changing consumer behaviour are rapidly reshaping the sector.

The 2026 edition of the National Advertising Conference, themed “Repositioning the Marketing Communications Industry for the Next Frontier,” is expected to provide a platform for advertising and marketing communications professionals, brands, media organisations, regulators, technology companies, government, academia and other stakeholders to examine emerging opportunities and challenges confronting the industry.

Commenting on the partnership, Lanre Ashaolu, CEO, FPL Media, said Four Pulley Limited was pleased to support a platform that encourages the industry to think beyond its current realities and prepare for what lies ahead.

“We are delighted to support the National Advertising Conference 2026 as a Platinum Partner. The marketing communications industry is at an important point of transformation, and platforms such as NAC provide an opportunity for the industry to collectively examine where we are going and how we can prepare for the opportunities ahead.”

Ashaolu added that the company was looking forward to contributing to conversations that would help shape a more innovative and future-ready industry.

“We are proud to support this important conversation and look forward to contributing to the success of NAC 2026. As the industry evolves, collaboration, innovation and the willingness to embrace new possibilities will be critical to creating sustainable value for brands, businesses and audiences,” Ashaolu added.

NAC 2026 will feature keynote presentations, fireside conversations, high-level industry panels, workshops, exhibitions and networking sessions designed to facilitate knowledge exchange, business connections and collaboration among participants.

The conference is expected to focus on some of the major forces redefining marketing communications, including artificial intelligence, data, digital media, evolving consumer behaviour, technology and emerging business models.

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