Flour Mills reintroduces “Bambamlala” jingle to boost Honeywell brand
Iconic brand, Honeywell is set to re-enter the market with a fresh perspective as manufacturer, Flour Mills, a leading player in the FMCG sector, reintroduces the brand with the hit jingle, “Bambamlala.”
This strategic move according to the company marks a significant milestone for the brand as it reenters the market with a fresh perspective and renewed vigor.
The decision to reintroduce Honeywell comes when consumer preferences and market dynamics are constantly evolving.
Recognizing the need to adapt to changing times, Flour Mills aims to leverage the brand’s rich legacy while infusing it with contemporary appeal.
The remix of the beloved jingle, “Bambamlala,” serves as a powerful catalyst in reconnecting with consumers and reigniting brand affinity. Originally capturing the hearts of FMCG audiences in 2013, the jingle’s timeless melody and catchy rhythm are poised to resonate once again with modern sensibilities.
By reintroducing Honeywell with the familiar sounds of “Bambamlala,” Flour Mills seeks to evoke nostalgia while signaling innovation and progress.
The jingle’s reintroduction reinforces brand recognition and symbolizes Flour Mills’ commitment to staying relevant in today’s dynamic marketplace.
Moreover, the reintroduction of Honeywell with the iconic jingle underscores Flour Mills’ dedication to delivering quality products and memorable consumer experiences.
As the brand embraces its heritage while embracing the future, one thing is certain – the resonance of “Bambamlala” will echo through the hearts and minds of consumers, ushering in a new era of success for Honeywell and Flour Mills alike.
Click here to listen to the new Bambamlala remix. You can follow us on
our pages: instagram, twitter, facebook.
Do you have a compelling story to tell? Contact us via our email: espinewsng@gmail.com or call/WhatsApp on 08032519246.
