Brands

Award-winning Modion Communications, has rebranded to Creato Urban. The firm, today announced the transformative rebrand as it celebrates a decade of creativity, strategic excellence, and reputation leadership. According to a statement from the agency, effective December 2025, it will operate as Creato Urban /kriːˈɑːtoʊ ˈɜːrbən/, unveiling a renewed identity that…

The Executive Vice President and Group Chief Marketing and Communications Officer, Interswitch Group, Dr. Cherry Eromosele has emphasised the need for marketers and journalists to adopt a balanced, collaborative approach to Artificial Intelligence (AI). She gave the position in her keynote presentation  at the 2025 Brands and Marketing Conference hosted…

All arrangements have been fully concluded for the highly anticipated 2025 Lagos PR Industry Gala & Awards (LaPRIGA). Themed “Nox Excellentia – Night of Excellence,” the prestigious ceremony will hold on Friday, December 12, 2025, at the MUSON Centre, Onikan, Lagos. According to the organiser, Lagos State Chapter of the…

By Amechi Obiakpu Consumers have voted Checkers Custard, a leading FMCG brand, the most outstanding brand in 2025. The brand was adjudged the best brand with 85% votes in the custard & Pap alternatives category in the 2025 Consumers Value Awards (CVA) held November 26, 2025 in Ikeja, Lagos. Checkers…

IHS Nigeria sweeps multiple awards across three prestigious ceremonies, reinforcing leadership in sustainability, lnnovation, and community impact IHS Nigeria has recorded an exceptional weekend of recognitions, by securing multiple awards across three high-profile industry platforms. The honours highlight the company’s sustained commitment to innovation, sustainability, ethical business practices, and nationwide…

Airtel Nigeria, a leading telecommunications service provider, has been honoured with the Best in Technology for Development award at the 2025 edition of the Sustainability, Enterprise and Responsibility Awards (SERAS), held in Lagos at the weekend. For its work executing the vision of Airtel Africa Foundation locally, Airtel Nigeria received…

Leading noodles brand, Indomie Instant Noodles, is targeting to reward loyal consumers of the brand with it’s exciting new campaign, the Indomie Eat and Win Promo. The campaign is designed to reward loyal fans with weekly prizes including One Million Naira cash, PlayStation 5 consoles, Samsung tablets, bicycles, and other…

  For the fourth consecutive year, the Consumers Value Awards (CVA) convened regulators, brand managers, and consumers to celebrate excellence at the 2025 edition held on 26th November at the Radisson Blu Hotel, Ikeja. The highlight of this year’s event was the unveiling of the Citizens Score Card (CSC)—a new…

  Ensuring a satisfying consumer experience is one of the most important elements in building a sustainable brand. Unfortunately, this appears to be declining at Mega Chicken, a once-trusted restaurant brand that is gradually failing to provide the quality of service that encourages customer loyalty and repeat patronage. On November…

The 13th annual conference of the Brand Journalists Association of Nigeria (BJAN) held in Lagos, addressing the seismic impact of Artificial Intelligence (AI) on the marketing and communications landscape. The event, themed “AI and Future of Marketing Workflow: Disruption or Opportunity,” brought together regulators, industry veterans, and tech innovators who…