Advertising professionals, thought leaders, others converge in Abuja as NAC 2026 kicks off today
By Amechi Obiakpu
The future of Nigeria’s marketing communications landscape will experience a profound shift as over 700 participants including advertising professionals, marketers, regulators, and thought leaders are expected to converge in Abuja today for the National Advertising Conference 2026.
The conference like in the past is known to throwing up some of the important conversations within the advertising and marketing ecosystem with practical solutions to some of challenges as they affect the industry, provided by industry experts and other professionals.
Scheduled to hold at the Abuja Continental Hotel, the three-day event with the theme: “Repositioning the Marketing Communications Industry for the Next Frontier,” kicks-off with a fire-chat with Aig-Imoukhuede, a business leader, and former GMD/CEO of Access Bank Plc, whom many as regarded one of the best choice to open the conversation at the NAC.
The conference will run through to November 13, 2026, with networking opportunities, insights, exhibitions, and discussions on trends, challenges, and growth in the marketing communications space.
Chairman of the Planning Committee, Tunji Adeyinka, noted that, this year’s conference will bring together industry leaders, marketers, regulators, and innovators to explore new strategies, technologies, and collaborations shaping the future of marketing communications and driving sustainable growth for businesses and the industry.
He pointed that, the theme aims at tackling some of the challenges standing in the way of making critical progress, and this will be seen through the thought leadership that have been prepared.
Gomez Patrick Gomez, CEO of FMEIL; Ugochukwu “Ugodre” Obi-Chukwu, CEO, Narametrics; Olu Akanmu, a business leader; Chioma Mbalugo, the CMO at PZ Wilma; and Maprit Singh, the Group CMO of Tolerant Group, and a host of industry professionals are among the speakers scheduled to speak at various sessions in the conference.
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