Konga announces 50% discounts on ‘Berekete Sales’ campaign
A 50% discounts across major categories has been announced by composite e-commerce platform, Konga, on its ‘Berekete Sales’, a nationwide promotional campaign.
The highly anticipated campaign launched by the leading composite e-commerce platform, is designed to deliver exceptional value to customers across key product categories. The initiative reinforces Konga’s commitment to affordability, accessibility, and innovation while strengthening its position as a trusted retail partner for millions of Nigerians.
The Berekete Sales campaign features discounts of up to 50% on high-demand categories including Home and Kitchen, Computing, Electronics, Beauty, and Personal Care. Carefully curated to meet both everyday and aspirational needs, the campaign comes at a strategic period that coincides with Ramadan, Lent, and the approaching Eid al-Fitr celebrations, seasons traditionally associated with reflection, generosity, and family-oriented spending.
Speaking on the campaign, Victor Olaleye, Konga Group Head of Marketing, emphasised that the Berekete Sales initiative reflects the company’s understanding of the economic climate and the importance of value-driven retail experiences. “Berekete Sales is about delivering abundance in savings to our customers,” he stated.
“We recognise that this period is significant for many households observing Ramadan and Lent, and we want to ensure they can access premium products at competitive prices. Our goal remains to make quality products accessible while maintaining the seamless shopping experience Konga is known for.”
Among the standout offers is a special deal on the Starlink Gen 3 kit, now available at ₦550,000, reduced from its regular price of ₦590,000. As the authorised distributor, Konga continues to provide customers with reliable access to the high-speed satellite internet solution, further strengthening connectivity options in Nigeria.
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