Konga flags off Naija Shopping Festival
E-commerce giant, Konga has flagged-off a nationwide end-of-year shopping campaign, Konga Naija Shopping Festival.
The campaign is designed to bring unmatched value, convenience, and festive cheer to millions of households.
Running from December 7 to 31, the campaign aims to empower shoppers with massive discounts, special offers, and unique gifting opportunities as the country counts down to Christmas and New Year celebration, the leading composite e-commerce giant said.
Coming on the heels of the successful Konga Yakata Black Friday sale, the Naija Shopping Festival is positioned as a strategic continuation of Konga’s commitment to easing the financial pressure on consumers during one of the most demanding periods of the year. December spending often stretches family budgets, especially with the rising costs of food, travel, entertainment, and gifts.
In response, Konga is deploying its strongest holiday lineup yet, which will feature heavily discounted essentials, bulk-buy deals, premium hampers, and a curated Weeks of Wonder showcase across major product categories.
A significant highlight of this year’s Naija Shopping Festival is the Bulk Purchase Promo, which is targeted at businesses, NGOs, schools, corporate organizations, and individuals seeking high-volume deals.
As part of the campaign, shoppers who purchase 20 or more laptops will receive special bulk pricing with deep discounts unavailable at any other time of the year.
As part of the offering and to further enrich the shopping experience, Konga has introduced Weeks of Wonder, a series of weekly category spotlights that will bring exclusive discounts and premium deals in carefully curated segments. These include: Dermatology & Beauty, featuring top global brands such as CeraVe, Nivea, Unilever, and many more.
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